1. Who we are
AFFINIQ (“AFFINIQ”, “we”, “us” or “our”) is a white-label creative and digital production studio based in India, providing video editing, brand design, graphic design, content writing, SEO, social media management and email marketing services to agencies worldwide.
This Privacy Policy explains how we collect, use, share and protect personal information when you visit affiniq.com (the “Website”), contact us, or work with us as an agency partner. It should be read together with our Terms & Conditions.
2. Information we collect
Information you give us
- Contact details such as your name, work email address, phone number and agency website when you submit a form, email us or book a call.
- Business information such as your agency name, role, service needs, briefs and any files you share with us.
- Billing information such as company name, billing address and tax details needed to issue invoices. Card and bank details are processed by our payment providers and are not stored by us.
Information collected automatically
- Usage data such as pages visited, time on page, referring website and approximate location based on IP address.
- Device data such as browser type, operating system and screen size.
3. How we use your information
We use personal information only for clear, legitimate business purposes:
- To respond to enquiries, prepare quotes and schedule calls.
- To deliver our services, manage projects and communicate about your work.
- To issue invoices, process payments and keep accounting records.
- To improve the Website, our services and your experience.
- To send occasional service updates where you have agreed to receive them. You can opt out at any time.
- To meet legal, regulatory and tax obligations and to protect our rights.
We do not sell your personal information, and we do not use it for automated decision-making that has legal or similarly significant effects on you.
4. Legal basis for processing
Depending on where you are located, we rely on one or more of the following: your consent; the need to take steps before entering into, or to perform, a contract with you; our legitimate interests in running and growing our business; and compliance with legal obligations. Where we process data under India's Digital Personal Data Protection Act, 2023, we do so for the purposes described in this policy. Where the UK or EU GDPR applies, these bases correspond to Articles 6(1)(a), (b), (c) and (f).
5. Agency and client project data
When you share briefs, assets, account access or your clients' data with us to deliver services, we process that information on your behalf and only on your instructions. This data is protected by our mutual NDA, used solely to deliver the agreed work, and never used for our own marketing or shared with third parties beyond the tools needed to deliver the service.
On request, we will sign a data processing agreement covering this work.
6. Cookies and analytics
The Website may use essential cookies to function correctly and analytics cookies to understand how visitors use it. Analytics data is aggregated and used only to improve the Website. You can control or delete cookies through your browser settings. Blocking some cookies may affect how the Website works.
7. How we share information
We share personal information only with trusted service providers who help us operate, and only as far as necessary. These include email and communication tools, project management platforms, cloud storage, payment processors such as Wise, PayPal and Stripe, and accounting services. These providers are bound by confidentiality and data protection obligations.
We may also disclose information where required by law, to enforce our agreements, or to protect the rights, property or safety of AFFINIQ, our partners or others.
8. International transfers
We are based in India and work with partners in the United States, United Kingdom, United Arab Emirates, Australia, Canada and elsewhere. Your information may therefore be processed in countries other than your own. Where required, we use appropriate safeguards such as contractual commitments to protect information transferred internationally.
9. How long we keep information
We keep personal information only as long as needed for the purposes described in this policy. Enquiry data is typically kept for up to 24 months. Project and billing records are kept for as long as required by applicable tax and accounting laws. Project files are returned or deleted at the end of an engagement on request.
10. How we protect information
We use appropriate technical and organisational measures to protect personal information, including access controls, encrypted storage and transfer where available, strong authentication on business accounts, and confidentiality obligations for every team member. No method of transmission or storage is completely secure, but we work continuously to protect your information.
11. Your rights
Depending on your location, you may have the right to access, correct, update or delete your personal information; to withdraw consent; to object to or restrict certain processing; to request a copy of your data; and to nominate a person to exercise your rights. To make a request, email hi@affiniq.com. We will respond within the time required by applicable law.
If you are unhappy with how we have handled your information, you may also contact your local data protection authority.
12. Children's privacy
Our Website and services are intended for businesses and are not directed at children. We do not knowingly collect personal information from anyone under 18.
13. Changes to this policy
We may update this Privacy Policy from time to time. The latest version will always be published on this page with its effective date. Significant changes will be communicated to active partners by email.
14. Contact us
For any question about this Privacy Policy or your personal information, contact:
AFFINIQ
Email: hi@affiniq.com
Phone: +91 77788 99589